So, if you wanna get a one night stand with a girl, just spray yourself with Axe or Fuel deodorants? If yes, life can’t get spicier, can it? This is the kind of message conveyed by Axe and Fuel deodorants’ advertisement campaigns (I would’ve left out other brands, just fill ‘em in!).
Well, the fact is, everyone knows that there isn’t a grain of truth in those advertisements, but we still go and reach for these brands. Why? Is it the usual ‘Man’ mentality overpowering our commonsense? Not really. I would say that these companies invest too much on the ad campaigns to make their products look better, but sell them at dirt cheap rates in the market. Just imagine, getting a girl…oops sorry..getting an Axe or Fuel deo at just about Rs. 135. LOL!
Untouched concept: How about a campaign that draws God closer to mortals on spraying deos? This would be the BESTSELLER of all times, trust me!!
Tags: Axe, deodorants, fuel, sensual, spray, women
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